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PodcastingImagine a mobile classroom that's accessible to the student wherever he or she may be, and that holds lectures whenever he or she is in the mood for it. This is the kind of learning scenario that those with the knowledge to share are able to provide through Podcasts. With these downloadable files from different learning sources, portable digital audio and video players now offer the anytime, anywhere option to learning.Before the iPod and other portable media players became popular not...
I may seem a little bit slow but not all of us make it onto the 'boat of innovation' as fast as others. When I think about it, I have been missing the boat most of my life, but there's a new phenomenon that's come to town and I don't think I'm the last to hear about it. Podcasts, what are they? Well today I finally got my act together and brought my head out of the pit of ignorance where it had been dwelling in relative bliss. I have now experienced podcasts and I think I have an idea as...
Podcasting is a new audio technology that can be attached
to RSS for easy delivery of audio files. Bloggers or publishers
can publish these 'audio' or 'radio' files which subscribers
can automatically download and enjoy.The Free encyclopedia Wikipedia, defines "Podcasting" as
"making audio files (most commonly in MP3 format) available
online in a way that allows software to automatically
detect the availability of new files (generally via RSS),
and download the files for listening...
With the growing popularity of podcasting, publishers and marketers around the world are asking themselves how to monetize this content channel.Today we'll be taking a look at how marketers can monetize podcasting through enhanced marketing activities.While publishers might find it relatively easy to integrate podcasting in to their business models without really "creating a revolution", the opportunities for marketers really go beyond traditional marketing tactics.To understand the opportunity...
Podcasting has all the ingredients to become a major technology trend. Podcasting has started with little fanfare but has the potential to become a giant wave due to a number of factors going for it. The word Podcast might have been roughly derived from iPod and broadcast (it sure sounds like that to me so don't hit me if I am wrong! ).The process works pretty much like radio except that the broadcast is done via mobile devices and the power of content delivery via the internet. This new...